NEWS

Hisense Indonesia and V2 Co-launch Commercial Display New Products

On March 23, Hisense Indonesia and V2, a well-known local professional audio-visual solution channel in Indonesia, jointly held a new product launch conference and invited 15 local media to report. At the conference, Hisense Indonesia and V2 confirmed a memorandum of cooperation worth more than $2.2 million for M series digital signage products, which also marked the first big order of Hisense Digital Signage products into the Southeast Asia market.

Hisense Indonesia and V2 jointly released Hisense's latest WR6BE series interactive digital board and M series digital signage products. Hisense Indonesia and V2 confirmed the procurement memorandum of M series signage. V2 will purchase 6000 sets of M series signage from Hisense Indonesia in 2022, with a value of about $2.2 million. Interactive digital board, which allows users to communicate remotely through video conferencing, has become popular in Indonesia since the COVID-19 pandemic. Hisense interactive digital board replaces the traditional whiteboard, which is a technical solution combining the latest infrared technology, glass screen and optical touch, and meeting the needs of teleconferences. "We have been working with Indonesia V2 on interactive digital board since 2021, and this year, M series digital signage has enabled both sides to see an opportunity to co-explore the market and create more added value for the Indonesian market." Mr.Pangaji said, the B2B Sales Director of Hisense International Indonesia.

The launch conference not only enhanced the brand awareness of Hisense Commercial Display but also provided a new cooperation model and promotion platform for Hisense high-end TV and home appliances products. At the conference, Hisense showed 4K TV 85A7G and 75U7G. Mr. Hidayat, CEO of V2 Indonesia, said that Hisense Laser TV would be displayed in their high-end video store (Musique) located in Plaza Indonesia, which would help Hisense to improve its brand grade and popularity in the Indonesian market.

Meanwhile, there is another good news from the Indonesian market this month. Hisense 55-inch video wall landed in the Indonesia G20 Summit police command center as a command screen and will serve the G20 summit held in Bali. In 2022, B2B industry going overseas will become an important strategic development direction of Hisense. Seizing industrial development opportunities through B2B products such as commercial display, smart transportation, and medical ultrasound will be a new starting point for Hisense's global expansion. The cooperation of Indonesia's commercial display business and Ethiopia's smart transportation construction shows the strong momentum of Hisense's rapid development in the B2B industry. With the acceleration of the expansion of overseas markets, Hisense will establish in-depth cooperative relations with more outstanding partners to achieve the rapid development of B2B business.